Step 1 in the Swell 3 Step System – Ultimate Volume Shampoo 250ml. Use this volumizing shampoo to thicken fine, limp and thinning hair. This colour-safe shampoo has a rich lather and texture. It leaves the hair squeaky clean and starts the volumizing and conditioning process. With an elegant champagne colour and a delicious signature aroma from pure essential oils characterizes this powerful volumizing shampoo treatment. No sillicones, parabens, SLS or chemical build up. Swell is against animal testing. Suitable for vegans. Ensure usage directions are followed for perfect results. One 250ml bottle lasts 4-6 weeks on average.